April 22, 2011

Symposium - Gravure

Yesterday I went to symposium of Bemis Flexible Packaging company.
It was very interesting presentation to me because I learned some knowledge about gravure skill.
I think, it is part of important thing in printing, and need to carefully when you do each job, and also the communication is very important with designer because the project might need to change or edit a lot on project. This symposium make me think about each product's package and I think when I go to supermarket I will look at each product's package and design.

April 21, 2011

Old Logo VS. New Logo - Holiday Inn


Holiday Inn
I choose the Holiday Inn to do my Old logo vs. New Logo.

Old logo and New Logo are different than before.

The Old logo was introduced from 1952s to 2007 October. The old logo of word "holiday Inn" in the Script font, it was very popular in the 70s.

In the 2007 October, the Holiday Inn Company introduced the new logo to use until today. The New Logo still keep the green color, but they moved the "Holiday Inn" word on the bottom with font more modern 21st century. 


I think the New logo is more fresh than old, and easy, simple, but I really like the old logo because the font is very much impression.

April 19, 2011

Final Project - Calendar

The Final Project, I wanna do 2012 Calendar.

Target audience: Everyone

Purpose: I wanna use my photos (that shoot from my photography project) to design 2012 calendar, and promotion my self, also it could show some one my ideas and photography to everyone.

Printing Specifications:
  • 7X5
  • no bleed
  • margin: 0.2
10 Thumbs

1 Rough- Back
 1 Rough - Front

I wanna do 2012 calendar, each month I'd like to do Front and Back,
In front, I wanna to make a each month calendar,
In Back, I wanna to put the images ( bleed)......
But, I still think some ideas!!

Magazine ad ( publication ad) final images


Final publication ad

Like the travel magazine that i wanna show some photos of Taiwan that let people who wanna go to Taiwan during the vacation.

All my photos are from http://www.dcview.com/ of that website.



April 11, 2011

Publication Ad (10 thumbs, 1 rough)

Publication Ad

8 x 10.875 (8x10 7/8)

No Bleed, Full color

Margin : 0.5


Target audience: People who want to travel to Taiwan.

(call the action)Purpose: Vacation will coming soon, and some people might wanna go trip, and people could use the "tag" go to the visit Taiwan website to look more information about travel.

Printing Specifications: Cosmpolitan Advertising Specification, they wanna PDF.

10 thumbs



1 Rough

April 4, 2011

Ad Newspaper information - 10 Thumbnails

Ad Newspaper - 10 thumbnails and information

4 col" x 5 = 20 x $ 4 = $ 80, is 7.71 X 5

Target audience: People who loves to eat bread, cookies, cake.

Call the Action: coupon on sale the bread loaf, buy one get one 50 % off, and exp date is until 04-30-11.

10 Thumbnails  and 1 Horizontal rough

1 Horizontal rough

10 Thumbnails




Spring Break

This spring break I went to New York City ^^ haha it was a wonderful trip with my friends.
We went to a lot of places, such as Time Square, Union Square, Central Park, MoMA( Museum of Modern Art), the Apple store, and fifth Ave.... saw a beautiful night view in Brooklyn Bridge, and Rockefeller Center.

I saw a lot of designs poster, ad in Time Square... its so amazing to me!!!! I love Time Square so much!!
Pepsi coke





And we also went to the "SoHo"... there are so many stores such as Express, AE, Forever 21..ect.

I found Express store have QR code on outside window. It was so cool.



The last day, we just went to Museum, the Museum of Modern Art - MoMA.
It was a good place for designer go to there to see.
I saw some Typography design, it was really really cool.





 I like this fonts because it looks like code fonts!!

 Like a red lip on the central...

And one thing, that is a creativity design, if you don't take photo from that, you might not find what it is.....
We were in the Converse store....

Its a U.S. flag !!! So COOL !! XD

I love this time of Spring Break travel in NYC !! It was so fun in there with my friends !!!
If you have a chance, just go to NYC to look this city, its so many amazing thing waiting for u!!

Tina